Your inventory deserves the right connections.
For publishers, app developers and media owners who want additional programmatic demand, and a partner that stays involved after go-live.
Become a supply partnerExperienced publishers don't need another promise. They need demand that behaves well.
Incremental demand
An additional source of bids competing for your inventory alongside your existing partners.
Your rules
Floors, formats, ad categories and placements are agreed with you and respected.
Clear numbers
Reporting you can reconcile, with a person to talk to when something doesn't match.
No lock-in
Standard Prebid and OpenRTB integrations that sit next to your existing stack rather than replacing it.
Where we work.
Web
Editorial and commercial websites.
Display and video placements on desktop and mobile web, from leaderboards to instream and outstream video. Add PeopleAds to your Prebid.js wrapper, or connect through Prebid Server or OpenRTB.
In-app
Mobile applications.
Banners, interstitials and video inside iOS and Android apps, connected server-to-server.
Connected TV
Streaming apps.
Video ad breaks on smart TVs and streaming devices, including ad pods, connected server-to-server.
Illustrative mockups, not PeopleAds campaigns.
Demand, connected.
Your inventory is made available to demand partners connected to PeopleAds through OpenRTB. Each bid request carries what buyers need to evaluate it: placement, format, environment, a complete supply chain and the privacy signals you provide.
Results depend on your inventory, your audience and market conditions. We will be straightforward about what we see once traffic is live.
Transparent by default.
ads.txt and app-ads.txt
You authorise PeopleAds by adding our line to your ads.txt or app-ads.txt file. We share the exact line during onboarding.
sellers.json
Your account is listed in our public sellers.json, so buyers can verify who is selling your inventory.
schain
Every request we pass to demand carries a complete SupplyChain object, with your account as the originating node.
Our standards.
We review every property before launch. We do not accept inventory that is adult, illegal, infringing, designed mainly to arbitrage ad traffic, or that generates invalid traffic. Traffic is monitored continuously with Pixalate, DoubleVerify and HUMAN, and we act on what we find.
Integration and onboarding.
- 1
Review
We look at your properties, formats, environments and current setup.
- 2
Integrate
Prebid.js, Prebid Server or OpenRTB, depending on your environment. You add PeopleAds to your ads.txt or app-ads.txt.
- 3
Test
Requests, responses, schain and reporting are verified before scaling.
- 4
Go live
Traffic ramps up gradually while we monitor together.
Fewer partners, looked after properly.
You get a named contact, honest feedback on performance, and a team that answers when you write.
Become a supply partner.
Tell us about your properties, environments and the formats you offer. We reply to every enquiry.